Recession-busting strategies for small business

The writing is on the wall: Canada’s economy is facing difficult times. For business owners that may mean less cash in the till and tightened credit terms. However, the true impact of a recession can be lessened by looking at it as a challenge to be met with adaptability and creativity.

Here are some recession-busting strategies that will work in any business:

Creative Marketing

Get creative with your marketing. If you’ve previously relied on walk-in traffic, with your customers coming to you with their needs, you may now need to change. …

Originally Published by Canadian Immigrant Magazine on May 26, 2009